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Sounds True One Original Programming

Branding      Art Direction      Photo Editing      Video & Animation

Award-winning premium shows and docuseries with a deeper purpose. 

DELIVERABLES 

Show Posters, Video Graphics, Video Art Direction, Show Pitch Decks

ROLE

Branding, Art Direction, Graphic Design, Animation

TOOLS & SOFTWARE

Illustrator, Photoshop, After Effects

PROJECT OVERVIEW

Sounds True One is a lifestyle app that brings spiritual exploration, premium shows & and community to its members. This content is available from any device. 

 

My role was to align with 

KEY OBJECTIVES & APPROACH
  • ​Sell 5k pre-orders from the microsite
     

  • Execute a digital marketing conversion launch strategy that drives pre-orders and sales as well as supports New Harbinger’s efforts to achieve another New York Times Best Seller
     

  • Create a unique customer engagement via animated/video advertising that shares Mickey’s free teachings and gets Living Untethered: Beyond the Human Predicament into the hands, minds, and hearts of millions of people throughout the world

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Branding

Show Poster Designs

Book Design

The book cover was designed by the publisher New Harbinger. Although there aren't many design elements on the cover, they managed to capture Mickey Singers's brand style in terms of typography, color, imagery, and overall light, spacious feeling. 

ST1_Posters-1.jpg

Timeless Teachings Design Intent

The book cover was designed by the publisher New Harbinger. Although there aren't many design elements on the cover, they managed to capture Mickey Singers's brand style in terms of typography, color, imagery, and overall light, spacious feeling. 

Inside Change Design Intent

The book cover was designed by the publisher New Harbinger. Although there aren't many design elements on the cover, they managed to capture Mickey Singers's brand style in terms of typography, color, imagery, and overall light, spacious feeling. 

ST1_Posters-2.jpg

Mystics Today Design Intent

The book cover was designed by the publisher New Harbinger. Although there aren't many design elements on the cover, they managed to capture Mickey Singers's brand style in terms of typography, color, imagery, and overall light, spacious feeling. 

ST1_Posters-4.jpg

In the Flow Design Intent

The book cover was designed by the publisher New Harbinger. Although there aren't many design elements on the cover, they managed to capture Mickey Singers's brand style in terms of typography, color, imagery, and overall light, spacious feeling. 

ST1_Posters-3.jpg

Being with You Design Intent

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Key Words: Moody, Shadow, Wilderness, Ancestral, Dark & Wild, Truth Seeking, Strength, Courage, Transformative

Concept SummaryI read that the 'Shadow' can appear in different forms via a person's dreams & visions. It could be visualized as a snake, monster, demon, dragon, etc. These depictions are rather dark or could be considered 'Bad'. I want this to be a visual representation of all the negative or unconscious behaviors a person could hold...repressed thoughts, weaknesses, hate, etc. The Serpent or snake will be in the background...a figurative shadow. I'd like a hawk to be in front of it representing strength..the one who can make the choice to capture the snake as prey once it's discovered. The shadow must be uncovered to bring in the light or history repeats itself. 

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Video & Animation

Trailer Graphics

 Opt-in & Thank You Page 

Below are the wireframes for both pages of the website, including desktop, tablet, and mobile views. Once finished, these were passed to stakeholders for review.

MysticsToday_VideoGraphics_r1-ep-title-screen.jpg

 Opt-in & Thank You Page 

Below are the wireframes for both pages of the website, including desktop, tablet, and mobile views. Once finished, these were passed to stakeholders for review.

MysticsToday_VideoGraphics_r1-ep-title-screen.jpg
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